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the smarter Process Guidance Suite

The award-winning OptiworX® AR suite is a dynamic multi-user, multi-device, hands-free process guidance system specifically designed to meet the requirements of the pharmaceutical industry in moving towards digitization and Pharma 4.0™.

The Pharma 4.0™ digitization Suite

Supports machine format changes, line clearance, maintenance, and other processes on Bio-Pharma manufacturing and packaging lines and beyond. 


process modeling
Flexible modeling of processes of high-complexity, common for such demanding and regulated industry

as Pharma. In contrast to „on-site“ capturing of the process, which leads to fast but rigid „snapshot“ of the process, OptiworX enables users to perform targeted modeling of complex flexible dynamic process logic, process content and process context environment independently. This allows to add any needed variations of the process in a more flexible and controlled way.

Large scale
spatial mapping
OptiworX enables fast AR mapping of any environment (tested over 750m2 with high precision). 

With Goodly’s unique proprietary

AR constructor it is possible to perform the holographic charting of the complete environment and achieve flexible editable, large scale AR setups. This allows to achieve true shared collaborative augmentation of the operating environment with the holographic process-relevant content in places where operator needs it.

multi-user operation
Concurrent multi-user operation allows for dynamic multi-user collaboration with no restriction regarding team size, schedule, device or other factors. OptiworX allows employees to join or drop out at any time. Team members can be more reliably and precisely integrated into a process, allowing for simple shift changes. 
multi-device operation

OptiworX supports a range of operator devices, where the portfolio of devices is driven by usability considerations and intent to address  individual user needs and different levels of job experience and background.
Audit log
OptiworX generates a full-scope audit log by logging, automatically and in real-time, every user administration, authentication and execution step during the runtime of the OptiworX Terminal app.

OptiworX can be used as a standalone, secure and completely autonomous solution. It can also be connected to allow for easy data exchange with other systems such as manufacturing execution systems (MES) for electronic batch record (EBR) creation.

Connected or 
standalone operation
Access control
Essentials of data integrity and system access are ensured as an integral part of the GMP-compliant development of OptiworX.

While OptiworX allows for ever-increasing complexity of the processes, the software itself remains user-friendly, simple and fast to implement. Implementation can be done by Goody’s trained  engineers, one of our global Pharma experienced integration partners or by the customer. We offer training for self-reliant implementation of the System.

Cost efficient and
rapid implementation
Machine agnostic installation
OptiworX can be installed on equipment from a wide range of manufacturers and machine generations.

The OptiworX® Augmented Reality Suite offers:

Vendor independence

OptiworX® can be installed on equipment from a wide range of manufacturers and machine generations.


The systems supports a range of processes in the lab and on the shop floor, including all manufacturing, filling, primary and secondary packaging activities and processes.

Multi-user & Multi-device

The system allows dynamic team adjustments on the fly and mixed smart  and augmented reality devices within a single complex process.


OptiworX® is a modular system that can be used both standalone as well as connected to existing systems (e.g. MES) with two-way data flow.


While OptiworX® allows for ever-increasing complexity of the processes, the software itself remains user-friendly, simple and fast to implement.


The OptiworX® product is developed in accordance to recognized pharma industry standards and processes.

Supported Devices

OptiworX includes out-of-the-box support for a range of wearable, augmented reality, and mobile devices. We are committed to adding support for new devices and updates as they are introduced to the market so you are future-proofed and can take advantage without additional development burden.
Smart glasses


RealWear HMT-1
Mixed reality

Microsoft HoloLens 2


and more

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